Over the past three years we have been working hard to constantly enhance our services and technology in order to provide the best monetization and advertising solutions for our customers.
As of today, we are very happy to announce an important milestone: Viralize is now a complete solution for building video experiences in which Publishers and Creators can monetize directly with their internal sales team or choose to do so in partnership with us.
Video content continues to grow and play a crucial role in the digital editorial scene. To meet this need we have added content distribution features to our platform with the Video Content Marketplace.
Taking into account that our technology can be beneficial for larger, more structured media companies, we have opened our Player and Units for use in direct sales. In addition, Viralize’s international advertising demand keeps growing stronger and stronger.
Here’s the breakdown of what we have updated, created, regenerated, facilitated. A lot of good stuff.
Publishers can now access videos in a dedicated Video Tab which reorganizes the extensive video library. Content is updated regularly with thousands of high-quality videos from over 29 IAB-certified categories provided by more than 50 premium creators.
Choose the best videos to enhance the editorial content of your website and at the same time, monetize instream inventory.
You can also upload and distribute your own videos, contact us to learn more.
Do you sell video campaigns directly on your networks? Now you can use Viralize’s powerful Player and Units to distribute and track campaign performance. The new Ad Source area allows for direct video campaign management. Upload VAST/VPAID-compliant creatives ready for multi-screen distribution; conduct and tweak targeting options and source priority in your waterfall to optimize results and fill-rate. One of our skilled account managers will assist and provide support during every phase of your campaign.
As our talented, international team continues to grow and our platform becomes more complete, it was only fitting that our “look” reflected these improvements. We have completely overhauled our company website with snazzy brand colors, updated logo and a reorganized layout. Have a look around our revamped pages. Review and demo all the high-performance units in the Player and Units pages. Access all the necessary information on each format to understand which unit will work best for your website.