Cookie Policy

Information and Consent Regarding Cookies

The present document, pursuant to articles 13, and 122, of Legislative Decree no. 196/2003 (“Privacy Code”), and pursuant to the provisions of the General measure of the Data Protection Commissioner of May 8, 2014, will provide users of the Site information regarding the Cookies used.

This information is also applied with respect to all of the desktop or mobile site, blogs, apps, profiles on the leading social networks and / or fan pages that have chosen Viralize as a video solution provider (“Viralize Network”).


What Are Cookies?

A Cookie is a small text file that is downloaded and stored on the user’s device (computer, tablet or smartphone) the moment a user visits a particular website. The Cookie stores information that the site is able to read the moment in which it is seen, as well as at a later time, from the same device. In essence, Cookies are useful because they allow a website to recognize the user’s device.

In addition, Cookies can perform a number of functions: Cookies can help you navigate through the pages of the Site more efficiently, store user preferences, and generally improve the user’s browsing experience. In some cases, Cookies allow you to see promotions that may be of interest to you. Some of these Cookies are necessary for the proper operation of the Site, others are useful because they can securely store information such as user name or language settings. The advantage of having Cookies installed in your device is that you no longer need to fill out the same information each time you access a previously visited Site.

Some Cookies are automatically deactivated at the end of the browser session (from the moment the user opens the browser to the moment they close the browser) others are saved on the user’s device for a longer period of time (these Cookies are usually used to store the user preferences of the Site visitor, or the user profile which is used in the marketing of promotional content).


How We Use Cookies

We use Cookies to recognize the profile and data of users who return to visit the Site, this recognition serves to save the user having to repeatedly enter user information. In addition, Cookies allow us to analyze the traffic patterns of users who visit our Site in order to improve usability.

Here are some of the types of Cookies we set:

1. Technical Cookie

Technical Cookies are essential for browsing the Site and make full use of its features, including providing access to the various protected areas of the Site. Without these Cookies certain required services may not be accessible. You do not need to provide consent for Technical Cookies, since they are required for the function of the services requested by the user.

2. Analytics Cookie

These Cookies are used to obtain information regarding Site usage, for advertising and e-mails, and are used to advise us of any Site errors. Furthermore, these cookies allow us to obtain detailed technical information such as the last page visited, the number of pages visited, whether an e-mail was opened, upon which parts of the site or e-mail the user clicked, and the elapsed time between clicks. This information may be associated with user details such as their IP address, domain or browser, but are nonetheless analyzed in a way that does not trace the identity of the particular user.

3. Profiling Cookie

Profiling Cookies are used to create a user profile which is used to provide contextualized and personalized advertising content that is in line with the preferences of the same during internet navigation.

In any case,Viralize builds User Profile Cookies without realizing the identity of the user. Profiling Cookies are stored on the user’s device only with the consent of the same.

4. Behavioural Advertising Cookies

Behavioural Advertising, or Targeting Cookies are from third party advertisers. These Cookies can be stored on the user’s device, and are used by ad networks, data exchange services, marketing analysis and other service providers.

Behavioural Advertising, or Targeting Cookies collect information on the user’s browsing habits from various websites and online services in order to display relevant ads on websites and third party on-line services. Ad networks can share this information with advertisers through their network. The information gathered using these Cookies is used for contextualized and personalized advertising managed by third parties, and does not personally identify the user. Behavioural Advertising or Targeting Cookies stored on the user’s device only with the consent of the same.


Third Party Cookies

Viralize uses the following third party Cookies:

Analytics collected directly (This Application)

This Application uses an internal analytics system that does not involve third parties.
Personal Data collected: Cookie and Usage data.

Google Analytics (Google)

Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.

Personal Data collected: Cookie and Usage data.
Place of processing : USA – Privacy Policy – Opt Out

AdWords Remarketing (Google)

AdWords Remarketing is a Remarketing and Behavioral Targeting service provided by Google Inc. that connects the activity of this Application with the Adwords advertising network and the Doubleclick Cookie.

Personal Data collected: Cookie and Usage data.
Place of processing : USA – Privacy Policy – Opt Out

Facebook Remarketing (Facebook, Inc.)

Facebook Remarketing is a Remarketing and Behavioral Targeting service provided by Facebook, Inc. that connects the activity of this Application with the Facebook advertising network.

Personal Data collected: Cookie and Usage data.
Place of processing : USA – Privacy Policy – Opt Out


Denying / Revoking Consent

The user can deny / revoke consent to third party cookies by going to the third party links listed above or by visiting:


Enabling / Disabling Cookies Through the Browser

Most browsers (Internet Explorer, Firefox, Chrome, etc.) are configured to accept Cookies. Cookies are stored on the hard drive of the user’s device and can be deleted. You can disable Cookies on the main website browsers by following the instructions provided at the following links:



Internet Explorer




Deleting Flash Cookies

By clicking the link below you can change the settings for Flash Cookies.
Disabling Flash Cookies

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The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.